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Rose City Commerce

Services

Problem-first execution with clear outcomes, timelines, and deliverables.

Shopify Development

Your store is hard to maintain, slow to iterate, or blocked by app conflicts.

Outcomes

  • Faster shipping of merchandising and campaign updates
  • Cleaner theme architecture and fewer breakages
  • Improved conversion paths across PDP, cart, and checkout

Deliverables

  • Theme sections and templates
  • App integrations and QA
  • Checkout extensibility planning
  • Performance and tracking baseline

Ideal for: Brands on Shopify needing senior-level ownership without hiring a full internal team.

Typical timeline: 2-8 weeks depending on scope

Salesforce Commerce Cloud

Your SFCC site has slow release cycles, technical debt, or integration blind spots.

Outcomes

  • More stable storefront performance
  • Better integration reliability across systems
  • Faster iteration on revenue-critical templates

Deliverables

  • Cartridge and site enhancements
  • Integration hardening
  • Template and asset optimization
  • Analytics instrumentation

Ideal for: Teams that need senior SFCC support integrated with existing engineering and agency partners.

Typical timeline: 3-10 weeks

CRO & UX

Traffic is growing but conversion is flat or inconsistent.

Outcomes

  • Higher conversion from existing traffic
  • Lower checkout abandonment
  • Clearer experimentation roadmap

Deliverables

  • CRO audit with prioritized backlog
  • UX fixes for key funnel pages
  • A/B testing plan
  • Merchandising recommendations

Ideal for: Brands with steady traffic who want more revenue without relying only on more ad spend.

Typical timeline: 2-6 weeks

Performance Engineering

Slow pages hurt conversion, rankings, and ad efficiency.

Outcomes

  • Improved Core Web Vitals
  • Faster interactive experiences on mobile
  • Lower bounce on landing pages

Deliverables

  • Template-level speed audit
  • Image and asset strategy
  • Script and bundle cleanup
  • Caching recommendations

Ideal for: Stores with good products but weak speed metrics.

Typical timeline: 1-4 weeks

Technical SEO

Search visibility is limited by crawl/indexing and template issues.

Outcomes

  • Cleaner crawl paths and indexing
  • Better relevance on priority collection and product pages
  • Safer migrations with ranking protection

Deliverables

  • Technical SEO audit
  • On-page and schema recommendations
  • Internal linking and IA improvements
  • Migration support plans

Ideal for: Teams seeing SEO plateaus or preparing for major storefront changes.

Typical timeline: 2-6 weeks

Analytics & Tracking

Reporting is fragmented and attribution can’t be trusted.

Outcomes

  • Reliable revenue and funnel reporting
  • Clear campaign and channel attribution
  • Shared event schema for teams and vendors

Deliverables

  • GA4/GTM setup or repair
  • Event naming schema
  • Segment routing
  • Dashboard foundation

Ideal for: Brands making decisions from conflicting data sources.

Typical timeline: 1-5 weeks

Google Ads Support

Paid spend rises while efficiency and measurement lag.

Outcomes

  • Lower wasted spend
  • Better feed and campaign structure
  • Higher intent alignment between ad and landing page

Deliverables

  • Account setup or restructure
  • Shopping feed support
  • Landing page alignment
  • Conversion tracking validation

Ideal for: Teams who need paid support tied tightly to storefront and data quality.

Typical timeline: 2-8 weeks

Lifecycle Basics (Optional)

Post-purchase and retention flows are underdeveloped.

Outcomes

  • Higher repeat purchase contribution
  • Improved campaign-to-site consistency
  • Foundational lifecycle automations

Deliverables

  • Klaviyo/email/SMS baseline
  • Core flow setup guidance
  • Audience and segmentation mapping
  • Measurement framework

Ideal for: Brands that want practical lifecycle fundamentals before scaling complex automation.

Typical timeline: 1-4 weeks

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